Franchise Agreement Between US Outdoor Furniture and Asia Classics

The known leading outdoor furniture in the country called Summer Classics has announced its tie up with Asia. The tie up involves creating a new company that will focus on outdoor furniture for the upper-middle class in Asian countries. 

'This untapped market opportunity will become an important part of our growth strategy,' said Bew White, III, CEO of Summer Classics.

The Asian company to hold the franchise is SC (Asia Pacific) Limited which is based in Hong Kong and has been known as a long-term manufacturing partner of Summer Classics. 

According to owner of Asia Pcific, Brian Tsang, “Although our sales goals seem big, we foresee exceeding them in the first few years with Summer Classics Asia Pacific.”

“This untapped market opportunity will become an important part of our growth strategy. This emerging upper-middle class has the demand and a large disposable income. It was only a matter of time before we answered the need.” said Bew White, III, CEO of Summer Classics.
Posted by Diane Araga, on July 15, 2013 at 10:00 AM